Short verdict
Good fit for
Freelancers (zzp) and small businesses who want to schedule LinkedIn and Instagram posts ahead with a Dutch company you can phone.
Less suited to
Anyone who also wants to schedule Facebook, TikTok or Google Business Profile; those channels are not there yet.
Key facts
- Starter from €19 per month excl. VAT, cancellable monthly
- Only LinkedIn and Instagram; Facebook and Google Business Profile to follow
- Servers within the EU, data processing agreement on the site
What is Postplanner?
Postplanner is a service of Lofstaet Groep B.V. in Heerjansdam and is built and supported by Woon IoT in Barendrecht. You connect your LinkedIn and Instagram accounts, prepare posts in a schedule per brand and channel, and they are published at the time you chose. A writing assistant based on a language model can draft the text, and earlier posts are kept in an archive for reuse. Facebook and Google Business Profile are listed on the site as “coming soon”.
According to the privacy statement, data is stored on servers within the EU. Text you have the writing assistant create goes to the language model provider; Postplanner does not say which one. The data processing agreement is on the site and applies automatically once you use an account.
Good: a clear monthly price, with no notice period and no extra charge per user from Professional. You can phone and speak to someone who uses the product themselves.
Less good: only two channels, and the product is new: the terms date from October 2026. The site does not mention analytics, a shared inbox for replies or monitoring as in larger packages.
How much does Postplanner cost?
Starting price
€19 per month excl. VAT
Starter €19 per month for 1 brand, 2 channels, 25 AI texts and 50 posts scheduled ahead. Professional €49 (3 brands, 5 channels per brand, 100 AI texts, 250 posts and your whole team at no extra cost), Business €99 (10 brands, 10 channels per brand, 500 AI texts, 1,000 posts). Billed monthly and cancellable monthly. First 14 days free with all features, without payment details. Prices exclude 21% VAT.
- No free plan
- No free trial
Price alert for Postplanner
According to the Postplanner site on . The current plans are on the vendor's site. Has the price changed? Let us know.
Cancelling and switching
What Postplanner itself says about cancelling, paying annually and taking your data with you. "Unknown" means we could not find it.
- Pay and cancel monthly
- Yes
- Notice period
- Cancellable monthly, with no notice period
- Discount for paying annually
- Unknown
- One-off setup fee
- Unknown
- Exporting your data
- Unknown
Sources on the Postplanner site: 1, 2. Checked on . Something no longer correct? Report an error.
The Netherlands check
Useful if you run a business in the Netherlands. "Unknown" means we could not verify it.
Support in Dutch: Yes
You would rather ask a question in Dutch, to someone who knows how things work in the Netherlands.
App in Dutch: Unknown
An app in Dutch is quicker to use and avoids mistakes, also for colleagues who read less English.
Data in the EU: Yes
A scheduler stores your posts, statistics and access to your accounts, and often customer messages from your inbox too. If that is in the EU, you have less to check about transfers.
More about data in the EU →Data processing agreement: Yes
If you reply to comments and private messages through the tool, or manage accounts for clients, the vendor processes personal data for you and you need a data processing agreement.
More about the data processing agreement →Company in the Netherlands: Yes
A Dutch company falls under Dutch law. For some businesses that matters, for example in a dispute.
Checked on . Something no longer correct? Report an error.
The EU check
Where the company is based, who owns it and where your data is stored. This applies in every European country.
Headquarters: Heerjansdam, Netherlands
In the EU or EFTA.
Owner: unknown
We found no source showing who owns the company, or that it is independent.
Data in the EU: yes
A tool only gets the European badge if both its headquarters and its owner are verifiably in the EU or EFTA. All European software.
Integrations
According to its own site, Postplanner integrates with, among others:
LinkedIn
Alternatives to Postplanner
User reviews
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Frequently asked questions about Postplanner
How much does Postplanner cost?
Paid plans for Postplanner start at €19 per month excl. VAT. Starter €19 per month for 1 brand, 2 channels, 25 AI texts and 50 posts scheduled ahead. Professional €49 (3 brands, 5 channels per brand, 100 AI texts, 250 posts and your whole team at no extra cost), Business €99 (10 brands, 10 channels per brand, 500 AI texts, 1,000 posts). Billed monthly and cancellable monthly. First 14 days free with all features, without payment details. Prices exclude 21% VAT.
Who is Postplanner for?
Postplanner is aimed at freelancers and SMEs. Dutch scheduler for LinkedIn and Instagram, with a writing assistant and several brands in one account.
Is Postplanner available in Dutch?
Support is available in Dutch.
Does Postplanner store my data in the EU?
Yes, Postplanner stores your data in the EU. You can sign a data processing agreement.
Does Postplanner support iDEAL and Peppol?
Postplanner does not support iDEAL and Peppol.
Which banks and tools does Postplanner integrate with?
Postplanner integrates with LinkedIn and Instagram, among others.