5 SEO tools with a plan that stays free. For each tool you see what is included and when you have to start paying.
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SEO tools · for freelancers and SMEs
Measures whether ChatGPT, Perplexity and Google AI mention your business, with free scans and paid tracking from €29.95.
On the Teun.ai website
Free and paid: Lite €29.95 per month: 3 projects and 20 keywords that you scan yourself. Pro €49.95: 10 projects, 50 keywords tracked automatically every week, Claude as an extra platform and phone support. 20% off with annual billing. Free account with 1 project, 2 keywords and the free tools with limits. Prices exclude VAT.
SEO tool for backlinks, keywords and site audits, with a free plan for your own site and a Dutch app.
On the Ahrefs website
Free and paid: Ahrefs Free (formerly Webmaster Tools) is free for your own verified sites: Site Audit, Site Explorer and Web Analytics with limits. Starter €27 per month for keyword and competitor research, Lite €119 per month for 1 user. Paying annually saves up to 17%.
Extensive SEO suite for keywords, competitors, rankings and site audits, with a Dutch database.
On the Semrush website
Free and paid: Free plan with 1 demo project and 10 reports per day. Paid starts at SEO: €134 per month with monthly billing, €112.52 with annual billing. Starter is €190 and Pro+ €286 per month. The site mentions a 7-day free trial.
Free SEO plugin for WordPress from Wijchen, with a readability analysis that also checks Dutch texts.
On the Yoast SEO website
Free and paid: The plugin is free. Yoast SEO Premium costs €118.80 per year excl. VAT (€9.90 per month converted). On a first purchase you get your money back within 30 days.
Simple SEO audit with a to-do list, keyword positions and competitor analysis, made in Katwijk.
On the SiteGuru website
Free and paid: Prices in dollars: Small $49 per month for 5 websites, Medium $99 for 15 and Large $199 for 50 websites; 20% off with annual billing. Every plan has all features, with 5,000 pages and 2,500 keywords per site and unlimited users. Try it free for 6 weeks without a credit card; after that you can keep using the free features. Not stated whether prices exclude VAT.
Free here means: with no end date. A free trial of 14 or 30 days does not count. The order follows our overall score; what a tool pays does not count towards it.
Teun.ai, Ahrefs, Semrush, Yoast SEO and SiteGuru have a free plan with no end date. With all other SEO tools in our guide you pay, sometimes after a free trial.
Teun.ai comes top in our overall score. In the Netherlands check it scores 3 of 5 points. Do check what the free plan includes: you often miss features you need later.
