Short verdict
Good fit for
Self-employed hairdressers and nail, lash and beauty salons who let customers book online without paying commission.
Less suited to
Anyone looking for a cash book, waiting list or accounting integration in the cheapest plan; those are only in Business Plus.
Key facts
- Business €15.99 per month incl. VAT, 7-day free trial
- Online payment and deposits with iDEAL
- No commission per booking, cancel any month
What is Avana?
Avana is a service of Sweeber Technologies in Bussum. You get your own booking page with a QR code and a widget for your website; customers book themselves, get a reminder by email and text message, and pay in advance or pay a deposit with iDEAL. Since October 2026 it also handles class timetables, class passes and memberships for Pilates, yoga and dance studios. According to the privacy statement, Avana acts as processor and the arrangements can be set down in a data processing agreement. Avana does not say where the data is stored; for transfers outside the EEA it promises appropriate safeguards.
Good: the starter plan is cheap, you pay no commission per booking and you can cancel every month. Support is available in Dutch, by email and WhatsApp.
Less good: the team works remotely and, according to the contact page, is usually not at the Bussum address. Waiting list, cash book and integrations are only in Business Plus, and the site does not say where your data is stored.
How much does Avana cost?
Starting price
€15.99 per month
Business, €15.99 per month incl. VAT billed monthly; according to Avana, annual billing saves up to €120 a year. Waiting list, gift cards, product sales, cash book and the WooCommerce and e-Boekhouden integrations from Business Plus (€29.99); two extra staff members, treatment rooms and email campaigns in Business Max (€59.99, then €5.99 per extra staff member). No commission per booking. Prices include VAT.
- No free plan
- ✓ 7-day free trial
- The vendor does not say whether this is excl. VAT
Price alert for Avana
According to the Avana site on . The current plans are on the vendor's site. Has the price changed? Let us know.
Cancelling and switching
What Avana itself says about cancelling, paying annually and taking your data with you. "Unknown" means we could not find it.
- Pay and cancel monthly
- Yes
- Notice period
- Cancel monthly
- Discount for paying annually
- Unknown
- One-off setup fee
- Unknown
- Exporting your data
- Unknown
Source on the Avana site: 1. Checked on . Something no longer correct? Report an error.
The Netherlands check
Useful if you run a business in the Netherlands. "Unknown" means we could not verify it.
Support in Dutch: Yes
You would rather ask a question in Dutch, to someone who knows how things work in the Netherlands.
App in Dutch: Unknown
An app in Dutch is quicker to use and avoids mistakes, also for colleagues who read less English.
Data in the EU: Unknown
Data in the EU falls under the GDPR. Outside the EU, especially in the US, other laws can give access to your data.
More about data in the EU →Data processing agreement: Yes
If a tool processes personal data of your customers, the GDPR requires you to sign a data processing agreement.
More about the data processing agreement →iDEAL: Yes
Most Dutch people pay online with iDEAL. If customers cannot pay with iDEAL, they drop out sooner.
More about iDEAL and Wero →Company in the Netherlands: Yes
A Dutch company falls under Dutch law. For some businesses that matters, for example in a dispute.
Checked on . Something no longer correct? Report an error.
The EU check
Where the company is based, who owns it and where your data is stored. This applies in every European country.
Headquarters: Bussum, Netherlands
In the EU or EFTA.
Owner: unknown
We found no source showing who owns the company, or that it is independent.
Data in the EU: unknown
A tool only gets the European badge if both its headquarters and its owner are verifiably in the EU or EFTA. All European software.
Integrations
According to its own site, Avana integrates with, among others:
Google Agenda
WooCommerce
e-Boekhouden
Alternatives to Avana
- Plannen.nlfrom €15 /month excl. VAT6 of 6 NL checkCompare
- OnlineAfspraken.nlfrom €20 /month6 of 6 NL checkCompare
- CalendlyFree plan1 of 6 NL checkCompare
- Zoho BookingsFree plan, paid from €8 /month2 of 6 NL checkCompare
User reviews
No reviews yet. Reviews do not count towards our verdict.
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Something not right?
We check everything on the Avana site, but prices and terms change. Do you see an error, or are we missing an alternative? You don't need to log in. We check every report ourselves within 5 working days. How we handle corrections.
Report an error
Suggest an alternative
Frequently asked questions about Avana
How much does Avana cost?
Paid plans for Avana start at €15.99 per month. You can try it free for 7 days. Business, €15.99 per month incl. VAT billed monthly; according to Avana, annual billing saves up to €120 a year. Waiting list, gift cards, product sales, cash book and the WooCommerce and e-Boekhouden integrations from Business Plus (€29.99); two extra staff members, treatment rooms and email campaigns in Business Max (€59.99, then €5.99 per extra staff member). No commission per booking. Prices include VAT.
Who is Avana for?
Avana is aimed at freelancers and SMEs. Booking system for salons and studios with your own booking page, iDEAL deposits and 0% commission on bookings.
Is Avana available in Dutch?
Support is available in Dutch.
Does Avana support iDEAL and Peppol?
Avana supports iDEAL. Avana does not support Peppol.
Which banks and tools does Avana integrate with?
Avana integrates with Google Agenda, WooCommerce, e-Boekhouden and Instagram, among others.