Short verdict
Good fit for
Marketing teams and agencies that want to track how often and how AI assistants recommend their brand, alongside their regular SEO.
Less suited to
Freelancers (zzp) on a small budget; the cheapest plan costs $95 per month and prices are in dollars.
Key facts
- Essential from $95 per month, free trial
- Tracks ChatGPT, Perplexity, Google, Claude, Gemini, Meta AI and DeepSeek, among others
- Customer service in Dutch and English
What is Promptwatch?
Promptwatch was founded in Amsterdam by Gijs de Groot and Klaas Foppen and is a Dutch B.V. with an office in New York as well. Every day the platform asks AI models such as ChatGPT, Perplexity, Google, Claude, Gemini, Meta AI and DeepSeek the questions your customers ask, and shows whether your brand is mentioned, which sources are cited and how you compare with competitors. From Professional it also writes and refreshes content, which you publish through integrations with WordPress, Webflow or Framer.
You can add data from Google Search Console and Bing Webmaster Tools, and connect your CDN logs to see which AI crawlers visit your site. Where Promptwatch stores data and whether there is a data processing agreement is not stated on the pricing or privacy page.
Good: a broad AI visibility package with integrations with your CMS and Search Console, and customer service on working days in Dutch and English.
Less good: the site and prices are in English and in dollars, and Essential starts at $95 per month for one project. For a small website that is a lot, especially alongside a regular SEO tool.
How much does Promptwatch cost?
Starting price
On request
Essential $95 per month (1 project, 50 prompts, 6,000 responses per month), Professional $245 (2 projects, 150 prompts, plus content writing), Business $579 (5 projects, 350 prompts). Enterprise on request. Prices are in dollars; the page has a euro switch, but we could not read a euro amount. There is a free trial; its length is not stated. Not stated whether prices exclude VAT.
- No free plan
- No free trial
- The vendor does not say whether this is excl. VAT
Price alert for Promptwatch
According to the Promptwatch site on . The current plans are on the vendor's site. Has the price changed? Let us know.
The Netherlands check
Useful if you run a business in the Netherlands. "Unknown" means we could not verify it.
Support in Dutch: Yes
You would rather ask a question in Dutch, to someone who knows how things work in the Netherlands.
App in Dutch: Unknown
SEO terms are hard enough as it is. A Dutch app helps, but apart from that you want keyword data for the Netherlands, because Dutch people search differently from English speakers.
Data in the EU: Unknown
An SEO tool gets access to your Search Console and Analytics, and sometimes to customer data in reports. If that is in the EU, you have less to arrange for transfers.
More about data in the EU →Data processing agreement: Unknown
If you connect Analytics or put client names in reports, the tool processes personal data for you and you need a data processing agreement.
More about the data processing agreement →Company in the Netherlands: Yes
A Dutch company falls under Dutch law. For some businesses that matters, for example in a dispute.
Checked on . Something no longer correct? Report an error.
The EU check
Where the company is based, who owns it and where your data is stored. This applies in every European country.
Headquarters: Amsterdam, Netherlands
In the EU or EFTA.
Owner: unknown
We found no source showing who owns the company, or that it is independent.
Data in the EU: unknown
A tool only gets the European badge if both its headquarters and its owner are verifiably in the EU or EFTA. All European software.
Integrations
According to its own site, Promptwatch integrates with, among others:
- Google Search Console
- Bing Webmaster Tools
WordPress- Webflow
Framer
Slack
Alternatives to Promptwatch
User reviews
No reviews yet. Reviews do not count towards our verdict.
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Something not right?
We check everything on the Promptwatch site, but prices and terms change. Do you see an error, or are we missing an alternative? You don't need to log in. We check every report ourselves within 5 working days. How we handle corrections.
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Frequently asked questions about Promptwatch
How much does Promptwatch cost?
Promptwatch does not list a price on its site; pricing is on request. Essential $95 per month (1 project, 50 prompts, 6,000 responses per month), Professional $245 (2 projects, 150 prompts, plus content writing), Business $579 (5 projects, 350 prompts). Enterprise on request. Prices are in dollars; the page has a euro switch, but we could not read a euro amount. There is a free trial; its length is not stated. Not stated whether prices exclude VAT.
Who is Promptwatch for?
Promptwatch is aimed at SMEs and large companies. Amsterdam platform that tracks how ChatGPT, Gemini and other AI search engines mention your brand.
Is Promptwatch available in Dutch?
Support is available in Dutch.
Does Promptwatch support iDEAL and Peppol?
Promptwatch does not support iDEAL and Peppol.
Which banks and tools does Promptwatch integrate with?
Promptwatch integrates with Google Search Console, Bing Webmaster Tools, WordPress, Webflow, Framer and Slack, among others.