Metricool
Social media scheduling · for freelancers and SMEs
Spanish tool to plan and analyse social media, with a free plan and data in the EU.
- EU data
- European
On the Metricool website
British tool for scheduling and managing social media, mainly for agencies and brands with several clients.
Sendible is a tool for scheduling social media posts, made by Sendible Limited from London. According to its own site, Sendible has been part of ASG, a software group backed by investor Alpine Investors, since 2021; we could not check where that group is based against a source of its own. According to the privacy policy, your data is stored on servers in the US (with Amazon Web Services) and transfers outside the EEA rely on standard contractual clauses. We found no separate data processing agreement (DPA) on the site, and we could not establish whether the app can be used in Dutch. The pricing page showed no amounts when we checked.
Below are the social media schedulers we checked.
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Social media scheduling · for freelancers and SMEs
Spanish tool to plan and analyse social media, with a free plan and data in the EU.
On the Metricool website
Social media scheduling · for SMEs and large companies
Extensive social media tool with scheduling, inbox, monitoring and reporting, mainly for teams.
On the Hootsuite website
Social media scheduling · for freelancers and SMEs
Simple social media scheduler with a free plan for 3 channels and prices per channel.
On the Buffer website · partner link
Social media scheduling · for freelancers and SMEs
Dutch scheduler for LinkedIn and Instagram, with a writing assistant and several brands in one account.
On the Postplanner website
Social media scheduling · for freelancers and SMEs
Open-source social media planner with AI help and API, as a cloud service or free to self-host.
On the Postiz website · partner link
Social media scheduling · for SMEs and large companies
Dutch tool for scheduling social media, social customer care and monitoring, from Eindhoven, with data in Frankfurt.
On the Coosto website
Social media scheduling · for freelancers and SMEs
Social media planner with a visual calendar, link-in-bio and AI help, strong on Instagram and TikTok.
On the Later website
Social media scheduling · for SMEs and large companies
Tool for planning and approving social media together, made for agencies and marketing teams.
On the Planable website
| Sendible | Metricool | Hootsuite | Buffer | |
|---|---|---|---|---|
| Price | Unknown | Free plan | On request | Free plan |
| Support in Dutch | Unknown | Unknown | Unknown | Unknown |
| App in Dutch | Unknown | Unknown | Unknown | Unknown |
| Data in the EU | ✕ No | ✓ Yes | Unknown | Unknown |
| Data processing agreement | Unknown | ✓ Yes | ✓ Yes | Unknown |
| Company in the Netherlands | ✕ No | ✕ No | ✕ No | ✕ No |
| Integrations | Canva, Google Drive | Instagram, Facebook, TikTok, YouTube, Threads, LinkedIn, X, Pinterest, Google Business Profile, Bluesky, Twitch, Canva, Google Drive, Zapier, Make | Instagram, Facebook, X, Salesforce | Instagram, Facebook, TikTok, LinkedIn, X, YouTube, Threads, Pinterest, Google Business Profile, Bluesky, Mastodon, Canva, Zapier, Google Drive, Dropbox |
Facts checked on the vendors' websites.
Of the alternatives to Sendible we checked, Metricool has the lowest starting price, at €0 per month. Free for 1 brand with 20 scheduled posts per month (without LinkedIn and X). Starter from €16 per month with annual billing or €20 with monthly billing (up to 5 brands), Advanced from €43 per month with annual billing or €54 per month. Prices excl. VAT. Also check what the cheapest plan includes.
Metricool and Buffer have a free plan. Do check what it includes; it is often limited.
Of the alternatives to Sendible we checked: Postplanner and Coosto.
Of the alternatives to Sendible we checked: Metricool, Postplanner and Coosto.
Metricool, Buffer, Postplanner, Postiz and Later are aimed at freelancers.
All social media schedulers compared
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