Independent: paid links never change the order. Every fact checked with the vendor.

How we review

Email marketing tools with data in the EU

12 of the 19 email marketing tools in our guide store your data in the EU and offer a data processing agreement, according to the facts we checked with the vendor. They are listed in order of our overall score.

Why it matters

Your mailing list consists of personal data, and the vendor sends your emails on your behalf. That makes them your processor, and the GDPR then requires a data processing agreement.

Ask the vendor: Do you offer a data processing agreement, and do you use the addresses on my list for anything other than my emails?

Autoriteit Persoonsgegevens: Data processing agreement (in Dutch) · More about the data processing agreement

Email marketing tools with data in the EU

We sometimes earn from a click. That does not change the order. How we make money

  1. 1

    ActiveCampaign

    Email marketing · for freelancers and SMEs and large companies

    Platform for email marketing, automation and CRM, with an EU data centre for European customers.

    • Dutch interface
    • EU data
    From€15 /month14-day free trial
    Visit ActiveCampaign

    On the ActiveCampaign website

  2. 2

    Laposta

    Email marketing · for freelancers and SMEs

    • Best free option

    Send newsletters and automations, with servers in the Netherlands and free use up to 2,000 contacts.

    • Dutch support
    • Dutch interface
    • EU data
    • +2 more
    From€0 /month excl. VATAlso a free plan
    Visit Laposta

    On the Laposta website

  3. 3

    Enormail

    Email marketing · for freelancers and SMEs

    Simple newsletter tool from Amsterdam with unlimited sending and data in the Netherlands.

    • Dutch support
    • Dutch interface
    • EU data
    • +1 more
    From€15 /month excl. VAT30-day free trial
    Visit Enormail

    On the Enormail website

  4. 4

    Brevo

    Email marketing · for freelancers and SMEs and large companies

    French tool for email, SMS and WhatsApp marketing with a free plan of 300 emails per day.

    • EU data
    • European
    From€0 /monthAlso a free plan
    Visit Brevo

    On the Brevo website

  5. 5

    MailerLite

    Email marketing · for freelancers and SMEs

    Email marketing tool with newsletters, automations, landing pages and a free plan up to 250 subscribers.

    • EU data
    • European
    From€0 /monthAlso a free plan14-day free trial
    Visit MailerLite

    On the MailerLite website

  6. 6

    MailBlue

    Email marketing · for freelancers and SMEs and large companies

    Dutch version of ActiveCampaign for email marketing and automation, with Dutch support.

    • Dutch support
    • Dutch interface
    • EU data
    • +1 more
    From€15 /month14-day free trial
    Visit MailBlue

    On the MailBlue website

  7. 7

    Xendy

    Email marketing · for freelancers and SMEs

    Email marketing with one package per contact tier, servers in the Netherlands and Germany, cancellable monthly.

    • Dutch support
    • Dutch interface
    • EU data
    • +1 more
    From€22 /month excl. VAT30-day free trial
    Visit Xendy

    On the Xendy website

  8. 8

    CleverReach

    Email marketing · for freelancers and SMEs and large companies

    German newsletter tool with servers in Germany and the EU, double opt-in by default and a free plan.

    • Dutch interface
    • EU data
    From€0 /month excl. VATAlso a free plan
    Visit CleverReach

    On the CleverReach website

  9. 9

    MailCamp

    Email marketing · for SMEs and large companies

    Email marketing from Haarlem priced by the number of emails sent, hosted in the Netherlands, with Dutch support.

    • Dutch support
    • Dutch interface
    • EU data
    • +2 more
    From€55 /month30-day free trial
    Visit MailCamp

    On the MailCamp website

  10. 10

    YMLP

    Email marketing · for freelancers and SMEs

    Belgian newsletter service that charges per email sent, with a free plan up to 1,000 subscribers.

    • Dutch support
    • EU data
    From€0 /month excl. VATAlso a free plan
    Visit YMLP

    On the YMLP website

  11. 11

    Copernica

    Email marketing · for SMEs and large companies

    Marketing platform for email, SMS and automation from Amsterdam, with all data in the EU.

    • Dutch support
    • EU data
    • Made in NL
    From€99 /month
    Visit Copernica

    On the Copernica website

  12. 12

    Spotler Mail+

    Email marketing · for SMEs and large companies

    Email marketing and marketing automation from the Dutch company Spotler, aimed at medium and large organisations.

    • Dutch support
    • EU data
    • European
    • +1 more
    From€187 /month excl. VAT
    Visit Spotler Mail+

    On the Spotler Mail+ website

The list follows from one fact per tool, checked on the vendor's site. For the other 7 email marketing tools we did not see it, or could not check it. The order follows our overall score; what a tool pays does not count towards it.

Compare them with filters

Questions about email marketing tools

Which email marketing tools store your data in the EU?

ActiveCampaign, Laposta, Enormail, Brevo, MailerLite, MailBlue, Xendy, CleverReach, MailCamp, YMLP, Copernica and Spotler Mail+ store your data in the EU and offer a data processing agreement. For the other 7 email marketing tools in our guide we did not find this, or could not check it.

Which one comes top?

ActiveCampaign comes top in our overall score. What a tool pays does not count towards it. Still check whether the plan suits you: price, limits and features are on the tool page.