Short verdict
Good fit for
Companies that want ActiveCampaign's automation, but with Dutch support, invoicing and terms.
Less suited to
Anyone looking for a free plan or who only occasionally sends a simple newsletter.
Key facts
- Same system as ActiveCampaign, in Dutch
- Data stored in European data centres
- Data processing agreement is an appendix to the terms
What is MailBlue?
MailBlue is an email marketing service from MailBlue B.V. in Breda, the Dutch reseller partner of ActiveCampaign. You work in the same system as ActiveCampaign, with a Dutch-language admin environment, and MailBlue takes care of invoicing, support and training. You send newsletters, build automations and can add a CRM as an add-on. According to MailBlue, your data is stored in European data centres; some of the subprocessors are in the United States, with the DPF or standard contractual clauses as safeguard. The data processing agreement is appendix 1 to the general terms and conditions.
Good: Dutch-language support on working days, and many integrations with Dutch software such as Exact Online, Mollie, Jortt, Twinfield and Yuki.
Less good: there is no free plan, only a 14-day trial. The Starter plan has automations of up to 5 steps and only goes up to 10,000 contacts.
How much does MailBlue cost?
Starting price
€15 per month
Starter for 1,000 contacts: €15 per month with annual billing, €19 with monthly billing. Starter has automations of up to 5 steps, 1 user and goes up to 10,000 contacts. The pricing page does not say whether the amounts are excl. VAT; the terms only mention quote prices excl. VAT.
- No free plan
- ✓ 14-day free trial
- The vendor does not say whether this is excl. VAT
Price alert for MailBlue
According to the MailBlue site on . The current plans are on the vendor's site. Has the price changed? Let us know.
Cancelling and switching
What MailBlue itself says about cancelling, paying annually and taking your data with you. "Unknown" means we could not find it.
- Pay and cancel monthly
- Yes
- Notice period
- Cancel at least 1 working day before your service expires; the main product stops at the next renewal
- Discount for paying annually
- Unknown
- One-off setup fee
- Unknown
- Exporting your data
- CSV
Sources on the MailBlue site: 1, 2, 3. Checked on . Something no longer correct? Report an error.
The Netherlands check
Useful if you run a business in the Netherlands. "Unknown" means we could not verify it.
Support in Dutch: Yes
You would rather ask a question in Dutch, to someone who knows how things work in the Netherlands.
App in Dutch: Yes
An app in Dutch is quicker to use and avoids mistakes, also for colleagues who read less English.
Data in the EU: Yes
Data in the EU falls under the GDPR. Outside the EU, especially in the US, other laws can give access to your data.
More about data in the EU →Data processing agreement: Yes
If a tool processes personal data of your customers, the GDPR requires you to sign a data processing agreement.
More about the data processing agreement →Company in the Netherlands: Yes
A Dutch company falls under Dutch law. For some businesses that matters, for example in a dispute.
Checked on . Something no longer correct? Report an error.
Integrations
According to its own site, MailBlue integrates with, among others:
Exact Online
Mollie
Jortt- Twinfield
- Yuki
WooCommerce
Shopify
Lightspeed
Alternatives to MailBlue
User reviews
No reviews yet. Reviews do not count towards our verdict.
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Something not right?
We check everything on the MailBlue site, but prices and terms change. Do you see an error, or are we missing an alternative? You don't need to log in. We check every report ourselves within 5 working days. How we handle corrections.
Report an error
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Frequently asked questions about MailBlue
How much does MailBlue cost?
Paid plans for MailBlue start at €15 per month. You can try it free for 14 days. Starter for 1,000 contacts: €15 per month with annual billing, €19 with monthly billing. Starter has automations of up to 5 steps, 1 user and goes up to 10,000 contacts. The pricing page does not say whether the amounts are excl. VAT; the terms only mention quote prices excl. VAT.
Who is MailBlue for?
MailBlue is aimed at freelancers, SMEs and large companies. Dutch version of ActiveCampaign for email marketing and automation, with Dutch support.
Is MailBlue available in Dutch?
Support is available in Dutch and the app is in Dutch.
Does MailBlue store my data in the EU?
Yes, MailBlue stores your data in the EU. You can sign a data processing agreement.
Does MailBlue support iDEAL and Peppol?
MailBlue does not support iDEAL and Peppol.
Which banks and tools does MailBlue integrate with?
MailBlue integrates with Exact Online, Mollie, Jortt, Twinfield, Yuki, WooCommerce, Shopify and Lightspeed, among others.