Independent: paid links never change the order. Every fact checked with the vendor.

How we review

Data in the EU

Within the European Economic Area the same GDPR rules apply everywhere. If personal data goes outside it, extra conditions apply.

Inside and outside the EEA

The European Economic Area (EEA) is the EU plus Norway, Liechtenstein and Iceland. Countries outside it are called third countries in the GDPR.

You may only transfer personal data to a third country with an adequate level of protection. Otherwise it is only allowed with appropriate safeguards, such as a model contract from the European Commission or binding corporate rules, or in a few legal exceptions.

For a number of countries the European Commission has determined that the protection is comparable to the GDPR, an adequacy decision. Then no extra safeguards are needed.

And the United States?

Since 10 July 2023 the Data Privacy Framework has applied to the US. If an American organisation takes part in it, you may transfer personal data to it without extra measures. If it does not take part, you need a transfer instrument, such as a model contract, and extra measures where necessary.

Taking part does not mean that every product of a company is covered. The AP recommends checking yourself, for specific software, whether that product falls under the Data Privacy Framework.

What we check

In the Netherlands check, a tool gets a yes if the vendor itself says that your data is stored in the EU or the EEA. If it is not clearly stated, it is unknown. That is not a no.

Why it matters for freelancers and SMEs

If a tool keeps your data in the EU or the EEA, the same protection rules apply there as in the Netherlands.

With a tool that stores data outside the EEA, you have to check on what basis that transfer is allowed. For the US that means checking whether the vendor and the product fall under the Data Privacy Framework.

Tools in the guide that keep your data in the EU

Only tools whose vendor says so itself, in the categories where this point counts in the Netherlands check. Each tool shows when we checked it.

Accounting (15)

CRM (16)

Email marketing (9)

Scheduling and HR (8)

Online store (2)

Payroll (8)

Time tracking (3)

POS systems (2)

Payment providers (3)

Website builders (2)

Appointments and bookings (7)

E-signatures (11)

Invoicing (7)

Business phone (5)

Project management (5)

Business bank account (1)

Forms and surveys (3)

Social media scheduling (1)

Customer service and chat (4)

Reviews and testimonials (2)

SEO tools (1)

AI assistants and meeting notes (1)

Video and screen recording (1)

Frequently asked questions

May I use software that stores data outside the EU?

You can, but only if the transfer rests on a valid basis: an adequacy decision, appropriate safeguards such as a model contract, or a legal exception. That is set out in Chapter V of the GDPR.

Is American software allowed under the GDPR?

If the organisation takes part in the Data Privacy Framework and the product is covered, you may transfer personal data without extra measures. Otherwise you need a transfer instrument, and extra measures where necessary.

What is the difference between the EU and the EEA?

The EEA is the EU plus Norway, Liechtenstein and Iceland. Those three countries have the same level of protection as the EU.

Which software keeps your data in the EU?

In our guide, 117 tools say so on their own site (15 in accounting, 16 in CRM, 9 in email marketing, 8 in scheduling and hr, 2 in online store, 8 in payroll, 3 in time tracking, 2 in POS systems, 3 in payment providers, 2 in website builders, 7 in appointments and bookings, 11 in e-signatures, 7 in invoicing, 5 in business phone, 5 in project management, 1 in business bank account, 3 in forms and surveys, 1 in social media scheduling, 4 in customer service and chat, 2 in reviews and testimonials, 1 in SEO tools, 1 in AI assistants and meeting notes and 1 in video and screen recording). For other tools the vendor does not say, or not clearly.

Sources

  1. Autoriteit Persoonsgegevens: Transferring personal data outside the EEA (in Dutch)
  2. Autoriteit Persoonsgegevens: Transferring personal data to the US (in Dutch)

Sources checked on . Rules and plans can change; the source prevails. This is an explanation, not legal or tax advice.