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How we review

Loom

Video and screen recording · for freelancers and SMEs and large companies

Well-known tool for short video messages with screen and camera, from Atlassian, with a free plan and EU storage.

  • EU data
Price
Free plan
Try it
14 daysfree, plus a free plan
Netherlands check
2 of 5
Headquarters
SydneyAustralia · Part of Atlassian; US headquarters in San Francisco

Checked on on the Loom site

Short verdict

Good fit for

Teams that want to explain something to each other or to customers with a short video instead of a meeting.

Less suited to

Anyone who wants longer recordings for free: Starter stops at 5 minutes and 25 videos.

Key facts

  • Free up to 25 videos of 5 minutes
  • Storage in Germany selectable for a new workspace
  • Apps for Mac, Windows, Chrome, iOS and Android

What is Loom?

Loom is a tool for short video messages from Atlassian (headquarters in Sydney). You record your screen and camera and share the video with a link; your viewers respond with comments. There are apps for Mac, Windows, iOS and Android and a Chrome extension. Loom makes transcripts in more than 50 languages, including Dutch.

Loom falls under Atlassian’s privacy policy and data processing agreement (Data Processing Addendum). Since 2026, when you create a new workspace you choose where your videos, comments and transcripts are stored: in Germany (Frankfurt) or the US. That is only possible when creating it; an existing workspace does not move along, and a limited part of account and usage data may be processed outside that region.

Good: quick to record and share, a usable free plan and the choice of EU storage.

Less good: prices in dollars only, and the free plan is tight. For EU storage you have to start a new workspace.

How much does Loom cost?

Starting price

On request

Prices in dollars: Business $18 per user per month, Business + AI $24; annual billing saves 17%. You can try Business + AI free for 14 days. Free (Starter): 25 videos per person, screen recordings up to 5 minutes, up to 720p.

  • ✓ Free plan
  • ✓ 14-day free trial
  • The vendor does not say whether this is excl. VAT

According to the Loom site on . The current plans are on the vendor's site. Has the price changed? Let us know.

The Netherlands check

Useful if you run a business in the Netherlands. "Unknown" means we could not verify it.

  • Support in Dutch: Unknown

    You would rather ask a question in Dutch, to someone who knows how things work in the Netherlands.

  • App in Dutch: Unknown

    An app in Dutch is quicker to use and avoids mistakes, also for colleagues who read less English.

  • Data in the EU: Yes

    A screen recording shows everything that was on your screen: emails, customer names, dashboards. If you share through the vendor's cloud, where those videos are stored matters.

    More about data in the EU →
  • Data processing agreement: Yes

    If you record customer data and put the video in the tool's cloud, the vendor processes it for you and you need a data processing agreement. If everything stays local on your computer, that matters less.

    More about the data processing agreement →
  • Company in the Netherlands: No

    A Dutch company falls under Dutch law. For some businesses that matters, for example in a dispute.

Checked on . Something no longer correct? Report an error.

Integrations

According to its own site, Loom integrates with, among others:

  • Slack
  • Google Workspace
  • Jira
  • Salesforce
  • Figma

Alternatives to Loom

All 4 alternatives to Loom →

User reviews

No reviews yet. Reviews do not count towards our verdict.

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Frequently asked questions about Loom

How much does Loom cost?

Loom has a free plan. You can try it free for 14 days. Prices in dollars: Business $18 per user per month, Business + AI $24; annual billing saves 17%. You can try Business + AI free for 14 days. Free (Starter): 25 videos per person, screen recordings up to 5 minutes, up to 720p.

Who is Loom for?

Loom is aimed at freelancers, SMEs and large companies. Well-known tool for short video messages with screen and camera, from Atlassian, with a free plan and EU storage.

Does Loom store my data in the EU?

Yes, Loom stores your data in the EU. You can sign a data processing agreement.

Does Loom support iDEAL and Peppol?

Loom does not support Peppol.

Which banks and tools does Loom integrate with?

Loom integrates with Slack, Google Workspace, Jira, Salesforce and Figma, among others.

Want to stay up to date on Loom and the rest of the guide?

New tools, price changes and Netherlands check updates. One email a week, in Dutch, with no sponsored emails.