Send newsletters and automations, with servers in the Netherlands and free use up to 2,000 contacts.
- Dutch support
- Dutch interface
- EU data
- +1 more
From€0 /month excl. VATAlso a free plan
Visit Laposta
On the Laposta website
Best free email marketing tools
8 email marketing tools with a plan that stays free. For each tool you see what is included and when you have to start paying.
Free email marketing tools
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Free and paid: Free up to 2,000 contacts and 12,000 newsletters per month, with a Laposta reference under every email and email-only support. A subscription starts at €210 per year (converted €17.50 per month) for up to 500 contacts, without advertising and with phone support. Prices are excl. VAT. You can also buy separate mail credits.
French tool for email, SMS and WhatsApp marketing with a free plan of 300 emails per day.
- EU data
From€0 /monthAlso a free planVisit BrevoOn the Brevo website
Free and paid: Free plan with up to 300 emails per day, with the Brevo logo in your emails. Starter begins at 5,000 emails per month and removes the logo; the pricing page only loads the amounts in the browser, so we could not read them. Paying annually gives 10% off. It is not stated whether prices are excl. VAT.
Email marketing tool with newsletters, automations, landing pages and a free plan up to 250 subscribers.
- EU data
From€0 /monthAlso a free plan14-day free trialVisit MailerLiteOn the MailerLite website
Free and paid: Free up to 250 subscribers and 2,500 emails per month. Comfort costs €11 per month with monthly billing or €9.90 with annual billing, for 500 subscribers. Every new account gets the premium features for 14 days. The page only says taxes may apply.
Platform for email and SMS to web shop customers, with segmentation on ordering and click behaviour.
From€0 /monthAlso a free planVisit KlaviyoOn the Klaviyo website
Free and paid: Free up to 250 active profiles and 500 emails per month, plus $5 of mobile messages. The pricing page shows paid prices in dollars; it does not say whether they are excl. VAT.
Email marketing tool with a free plan up to 250 contacts and many web shop integrations.
- English only
From€0 /month excl. VATAlso a free plan14-day free trialVisit MailchimpOn the Mailchimp website
Free and paid: Free up to 250 contacts and 500 emails per month (at most 250 per day), with 1 user. You can try Essentials and Standard for 14 days. Amounts in euros are conversions of the dollar price; according to the pricing page they are excl. taxes.
Belgian newsletter service that charges per email sent, with a free plan up to 1,000 subscribers.
- Dutch support
- EU data
From€0 /month excl. VATAlso a free planVisit YMLPOn the YMLP website
Free and paid: Free plan up to 1,000 subscribers and 1,000 emails per month; you cannot import contacts then, only sign up through a form. Pro starts at €3.75 per month for 500 emails per month, with a minimum term of 6 months. Prices excl. VAT where applicable; 10% discount with annual payment.
Newsletter platform for creators and businesses, free up to 2,500 subscribers with unlimited sending.
PriceFreeVisit beehiivOn the beehiiv website
Free and paid: Prices in dollars. Free up to 2,500 subscribers with unlimited sending, 1 publication and 1 team member. Lite for 1,000 subscribers costs $59 per month or $49 per month when paid annually ($588 per year); Pro starts at $109 per month or $95 when paid annually. It is not stated whether prices are excl. VAT.
Email marketing tool for creators (formerly ConvertKit), free up to 10,000 subscribers, with digital product sales.
From€0 /monthAlso a free plan14-day free trialVisit KitOn the Kit website
Free and paid: Prices in dollars only. Free up to 10,000 subscribers, without automations or sequences. Creator costs $33 per month with monthly billing or $390 per year with annual billing, for 1,000 subscribers; the price rises with the number of subscribers. Creator and Pro can be tried free for 14 days. Selling digital products on the free plan costs 3.5% + 30 cents per transaction. The pricing page does not say whether the amounts are excl. VAT.
Free here means: with no end date. A free trial of 14 or 30 days does not count. The order follows our overall score; what a tool pays does not count towards it.
Questions about free software
Which email marketing tools are free?
Laposta, Brevo, MailerLite, Klaviyo, Mailchimp, YMLP, beehiiv and Kit have a free plan with no end date. With all other email marketing tools in our guide you pay, sometimes after a free trial.
Which free email marketing tools is the best?
Laposta comes top in our overall score. In the Netherlands check it scores 5 of 5 points. Do check what the free plan includes: you often miss features you need later.